GFP070: Multiple Income Streams From One Product
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It is not the small farm's place to count on the grain elevator to set the prices. It is our job to go out, market out products in new and creative ways, and hustle in a way that sees out small businesses succeed (hopefully). This is a topic that I've covered in previous podcasts but since I am currently and constantly refining it, I feel it needs revisiting. I also have a guest on the show who is diversifying her farm not only in production but in marketing as a way to deal with the swings in the market.
Weather, global economies, local economies, food trends, etc... can effect how your farm products are selling. If you put all your eggs in one basket you will be in big trouble if that basket falls. If you build variety in to how your business is supported the likelihood that you will be able to weather a storm increases.
Right click here to download the MP3
In this farm podcast you will learn:
Tips for what to look for when finding land
One way to design and layout a farm
How to bring educational value to your apprentices and why.
The benefits of small farm diversity
Interview with Emily of Anderson Acres Farm
Anderson Acres is located just around "the block" from me here in Kent, CT. Along with us they are participating in the CRAFT program that we have here in Western CT.
CRAFT stands for Collaborative Regional Alliane for Farmer Training
The goal of CRAFT is to promote:
Training of farm workers and apprentices in the craft of small scale agriculture and horticulture with emphasis on food production.
Exchange of ideas among farm people.
Community of farmers, farm workers, and others who are interested in local agriculture.
Over 2015 I will be interviewing different CRAFT farmers from my area to support the CRAFT program.
Items mentioned in this farm podcast include:
Take aways:
Are you covered if one of your sales channels runs dry?
What creative ways can you grow your business?
Farm quote of the episode:
"A friend is one who knows you and loves you just the same." - Elbert Hubbard
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Thanks for taking the time to listen in, and let me know what you think. You can leave a comment below, send me an e-mail, reach me on Facebook , or leave a 5 star rating in iTunes if you liked the show.